Campaign “Bye, Little Cup!”

Campaign “Bye, Little Cup!”

Banner Website Campaign Cups

 

Faced with the alarming numbers of plastic cups used per day in Brazil (720 million) and the amount of time it takes for just one cup to decompose in nature (400 years), the campaign “Bye, little cup!” was designed in order to make people aware of its use.

This way, the Bahiana encourages everyone to use personal mugs and bottles at the institution, promoting environmental education and reducing the consumption of disposable plastic.

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